Just plain cool
While this is nothing totally new, I never get bored of this technology being used. Recently eBay released a new app that allows sellers to list a geo location of the item. This in turn allows users, or shoppers, to see which eBay items are for sale in their immediate surroundings. I mean how cool is that? Again, augmented reality apps are hardly new. This latest one however I think underscores how important it is to understand the things that mobile can do well and then capitalize on it. This new app gives an entirely new dimension to the