As mentioned here before, apps are playing an increasing role in the world around us. Recently the Wall Street Journal had a wonderful article about this phenomenon. This is not only interesting to a company like ours in terms of sheer interest in gadgetizing our worlds, but it is significant in where the world is rapidly heading.
Perhaps the most noteworthy line in the article is as follows: “It’s going to get to a point where the hardware is worthless without the app,”. Wow.
In terms of what this means it should be an indication that to even hang a shingle, you need a website and an app, oh and I suppose a product too.