Give away free content; and then get paid

Today is a different world. There are a ton of things out there competing for eyeballs. Search engines are fierce battle grounds with rules that, perceptually anyway, require an advanced degree to comprehend. At the very least, they are changing all of the time. Content creation has, as a result, risen to the very peak of the pyramid in terms of things you should be doing to gain attention to your product or service. Blogging, video, posting, Tweeting, and the like are all great, but they are free. Giving away your content, good content, is a great play to

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Excellent responsive site

This is a beautiful website. Not only visually rich by itself but also a super example of responsive done right. Beautiful job done here. http://www.dadaabstories.org/

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Some mid-week inspiration

Keeping with our responsive tone for the week, have a look here. You won’t be disappointed. There are some amazing things to see here. If you are a client stuck in the humdrum of websites done before, this is the site you should spin through. http://www.awwwards.com/

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Why is responsive important to you?

A question that comes up here time, and time again is “should we go responsive?” followed by “what are the pros and cons?”. Of late, this comes on the order of nearly every project. As such we thought it warranted a quick blurb on why this technology is a bit more than a passing trend and rather a way it “should” be done moving forward. First, let’s cover what it is for anyone who does not already know. In short, it is a single base of code that will determine the device you are on and make visual, and

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A novice guide to how search works

Ever look at Google and wonder how in the world it actually works the way it does? If we didn’t do this all the time professionally I could easily see how this would be, almost literally, rocket science. To most this is a very baffling, extremely frustrating, process. While this is by no means a scientific look at how search works, if you are one of these folks, this could be the thing you are looking for. Aside from being a great primer on how search works it is also a great example of the use of modern web

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A lesson on reading contracts

In what can only be described as one of the single best articles ever written on an age-old theory of “payback is a b!*$#” we offer you this… http://now.msn.com/dmitry-agarkov-outwits-russian-bank-by-writing-own-credit-card-terms Let this be the ultimate lesson to you on both how to beat the banks at their own game as well, read your contracts; always. In this case what went out is not what came back in. Simply sign and release is a very, very bad plan. In this case I actually love it, but had this been your statement of work, perhaps you would be less thrilled.

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