Author: admin

Holiday Inn tests iPhone hotel keys

September 30, 2010

Now we are talking. This is a truly useful piece of functionality. Holiday Inn is testing in two locations (Chicago and Houston) their new ability to unlock your hotel room door with your iPhone. I am thinking about taking a trip to Houston or Chicago just to play with it. Aside from the obvious cool factor involved here, this is yet another baby step towards a fully integrated mobile-driven world. At this point the technology exists, we just need someone to actually do it. I love this idea because it accomplishes two primary goals for me. One, I no

Apple to take 21% of mobile advertising revenue

September 29, 2010

Since its inception, the folks over at Apple have been, to say the least, optimistic about how supersonic iAd was going to be. To say they were incorrect would be accurate. That being said, a few people have predicted substantial growth anyway. According to the IAD Apple will rocket from 0% to 21% of the mobile advertising dollars. This shift will drop Google from its current 27% to be tied up with Apple at 21%. Bringing up the rear will be Microsoft at 7%, down from 10%. While it is certainly not the 50% + that Mr. Jobs prophesied,

Giving iPad a run for their money

September 28, 2010

It used to be simple really. The world was flat, the compact disc was as convenient as it could ever get, computers were beige, and generally, things were good enough. Somewhere along the road though progress went into overdrive and the awe-inspiring moments when you first see a truly remarkable technology were few and far between. Now, they are happening almost daily. This gem though really got us going over here. The only problem is I just had an ah-ha moment with the iPad not but a few months ago. I could not even imagine someone could re-invent the

10% of Americans own an e-reader

September 27, 2010

According to Harris Interactive, 1 in 10 Americans own an e-reader. This is a pretty big number and it is only going to get bigger. If you own a magazine or publication of any kind, now would be the appropriate time, if you have not already done so, to stand up and get moving on your digital content. As it appears, we are rapidly shifting gears. One interesting tidbit from the poll was that 53% of respondents said they read more now than before they bought the device. This is in sharp contrast to critics of the e-readers who

AT&T: We don’t really care

September 24, 2010

It is no secret that iPhone users’ biggest complaint is the service. Almost all of the time actually. My experience has been so bad that I suppose I just presumed the entire population of iPhone users felt the same. (exaggerated of course, but I thought at least the majority). Turns out I was off; way off. According to a recent poll by Credit Suisse only 23% of current iPhone users would switch if given Verizon as an option. While less than expected, perhaps a few of them will change their minds after hearing their latest statements. It actually came

How do I market my new moble app?

September 23, 2010

The number one question we get asked both in pre-sales as well as after we complete a project is, “how do I market this app and make some money?” Good question. Here’s a better one, why are you asking at all? Presumably you own a company, you sell products or services, and have been doing so longer than you have been reading this post. To this end, why is it that you don’t know how to market a product? There, I said it, this is a product. Yes, a product. People continually confuse a new technology with the need

New iPad features

September 21, 2010

The new iPad rumor mill is firing up with some alleged confirmed features already. One is a slightly smaller screen (7 inches) and full conference capabilities. Mixed reviews on what that means though. Let’s tackle the latter first. This feature should have been on the first iPad. It was already in production with the new iPhone and would have made this product light years ahead of the pack instead of just a few hundred thousand miles ahead. Missed opportunity really but keeping in mind that we run on pure consumerism, clipping off a feature sure to entice many and